7

Advertising client‐agency relationships

Year:
1996
Language:
english
File:
PDF, 216 KB
english, 1996
10

Systems selling in the aircraft industry

Year:
1993
Language:
english
File:
PDF, 694 KB
english, 1993
12

The influence of company name in consumer variety seeking

Year:
2004
Language:
english
File:
PDF, 169 KB
english, 2004
13

Adoption of New Brands from Multi-Branding Firms by Chinese Consumers

Year:
2002
Language:
english
File:
PDF, 606 KB
english, 2002
16

Critical vision in a challenged world

Year:
2011
Language:
english
File:
PDF, 145 KB
english, 2011
17

International marketing: an assessment

Year:
1999
Language:
english
File:
PDF, 67 KB
english, 1999
20

Are supply chains global or regional?

Year:
2009
Language:
english
File:
PDF, 204 KB
english, 2009
21

Applying intelligent cultural networks to marketing analysis

Year:
2009
Language:
english
File:
PDF, 288 KB
english, 2009
23

Multinational corporations: Trade and investment across the East-West divide

Year:
1981
Language:
english
File:
PDF, 751 KB
english, 1981
24

Marketing empowerment and exclusion in the information age

Year:
2011
Language:
english
File:
PDF, 173 KB
english, 2011
26

Predicting the Future Using Delphi

Year:
1983
Language:
english
File:
PDF, 422 KB
english, 1983
29

The internationalisation of born global and international new venture SMEs

Year:
2009
Language:
english
File:
PDF, 250 KB
english, 2009
33

Editorial: Judging a journal by its covers

Year:
2012
Language:
english
File:
PDF, 96 KB
english, 2012
37

Words of a feather: confessions of a Thomas Twitcher

Year:
2011
Language:
english
File:
PDF, 160 KB
english, 2011
38

Poland: the brand

Year:
2011
Language:
english
File:
PDF, 96 KB
english, 2011
40

Globalisation through the kaleidoscope

Year:
2009
Language:
english
File:
PDF, 79 KB
english, 2009
41

By his works ye shall know him (Matthew 7:16)

Year:
2011
Language:
english
File:
PDF, 138 KB
english, 2011
42

Critically evaluating the IMP research contribution

Year:
2011
Language:
english
File:
PDF, 127 KB
english, 2011
43

The practice of systems marketing in the French packaging industry

Year:
1985
Language:
english
File:
PDF, 960 KB
english, 1985
44

Dimensionalizing international market entry mode choice

Year:
1997
Language:
english
File:
PDF, 2.14 MB
english, 1997
45

The impact of globalization on networks and relationship dynamics

Year:
2012
Language:
english
File:
PDF, 143 KB
english, 2012
46

Branding and the Cyprus wine industry

Year:
2008
Language:
english
File:
PDF, 158 KB
english, 2008
47

A Major Milestone

Year:
1994
Language:
english
File:
PDF, 141 KB
english, 1994
48

Exhibiting to Develop Local Suppliers

Year:
1992
Language:
english
File:
PDF, 4.78 MB
english, 1992
50

Book reviews

Year:
1989
Language:
english
File:
PDF, 478 KB
english, 1989